Admissions teams

Know which enquiries actually became students

Admissions is the one school function that is measured like a sales team and usually tooled like a filing cabinet. The gap shows up at enrolment season.

What the week actually looks like

Enquiries arrive four ways and land nowhere

Phone, WhatsApp, walk-in and the website form. Some reach a list, some reach an inbox, and nobody can say afterwards how many there actually were.

Conversion is a guess

Without a source recorded against each enquiry, there is no way to know which open day, campaign or referral actually produced enrolments — so next year budgets the same way.

Families get chased twice, or not at all

Two people follow up the same family while another goes cold for three weeks. Both are symptoms of a pipeline that lives in individual inboxes.

Nobody knows how many seats are really left

Offers go out against a capacity figure that is out of date, and a full year group is discovered at the point a family is being told yes.

What changes

  • Every enquiry captured in one pipeline, whichever way it arrived, with a source recorded
  • Conversion measurable from first enquiry through to first day
  • Documents collected once against the application rather than requested repeatedly
  • Offers issued against real capacity per year group, with waitlist and sibling priority handled

Questions this role asks

Does it handle waitlists and sibling priority?

Yes. Waitlist position and sibling links are held against the application, so priority is applied consistently instead of remembered case by case.

Can we see which sources actually convert?

Yes, provided the source is captured at enquiry — which the pipeline does by default. Conversion is then measurable per source rather than estimated after the season.

What happens when an applicant becomes a student?

The application becomes the student record. Nothing is re-keyed, and the documents already collected carry across.

Bring the problem you actually have

A demo built around your school beats a product tour. Tell us what your week looks like and we will show you the part that matters.

Book a demo